Growth Strategy Part I: Demand Planning for Growth Success

Picture this, running out of product just as your popularity is building.  Suddenly, you’ve lost your shelf space due to the lack of product. Worst nightmare, right? Proper demand planning is the key to avoiding this ultimate producer nightmare.  Learn how to align demand planning with your growth strategy to ensure your distributor is well stocked and you have the capital to keep up with growth.



Quinton Jay

Founder and Managing Director Bacchus Consulting Group (BCG)

Ted Huber

Master Distiller/Co-Owner Starlight Distilling

Michael Gray

Division Manager, Business Spirits Republic National Distributing Company