Karmen Olson


Karmen Olson is the Senior Manager of Emerging Business for Craft Brew Alliance, currently managing CBA’s partnership with Appalachian Mountain Brewery and Cisco Brewers. Previously CBA’s Redhook Brand Manager, Olson led the development of Redhook’s partnership strategy, resulting in a nearly 20% volume shift for the declining 30+ year old beer brand. Olson has over a decade of experience in CPG Food and Beverage Marketing, specializing in brand strategy and strategic partnerships.

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