Advanced Strategies to Predict Digital Marketing ROI
In this session we will focus on how you can integrate advanced digital strategies into a cohesive program that gives you positive return on investment. Explore best practices for analyzing consumer data to better Intercept & Influence your consumer’s path to purchase, easy search engine optimization, building your email list of potential leads, and predicting the value of these efforts.
Objectives:
- Discover how consumer data analysis can affect your consumer’s path to purchase
- Identify strategies for building your email list of potential leads
- Understand the elements required to build a cohesive digital marketing program