James Restivo


Over the past 20 years, James Restivo, Senior Vice President of the BevAl vertical, has specialized in consumer understanding to help drive decision making with CPG manufacturers of all sizes from Fortune 500 to small start-ups. James also works with a team of leaders in the Alcohol vertical that explores emerging trends and industry challenges across BevAl categories and brands with the goal of helping clients, manufacturers and the industry leverage the NielsenIQ Full View of consumer insights to identify emerging trends in this dynamic space.

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Understanding Shopper Behavior and Consumer Experience Insights