Alternative Distribution Methods
Craft producers continue to use various distribution models as alternatives and supplements to the traditional three-tier system. With the continued consolidation of large and mid-size distributors, technology, grassroots efforts to affect change and the push to be seen, opportunities to expose consumers to your products and create a demand continue to evolve based on your location and product. Review what alternative models may be available to you from self-distribution and collaboratives to direct-to-consumer and explore how you may be able to increase your market share.
